Dr. Erica Garcia Thomas3 min readMarketing5 Reasons Why a Website (SEO) Audit Is Your First Step for Site ImprovementSEO audits are priceless because they provide a foundation of data to measure past and current performance while planning for the future.
Dr. Erica Garcia Thomas8 min readMarketingA Step-by-Step Guide to Choosing the Right Key Performance Indicators (KPIs) for Your Data-Driven Marketing StrategyMeasuring marketing success is essential for data-driven decisions. Key Performance Indicators (KPIs) help align customer and marketing goal
Eddy Paul Thomas3 min readMarketing10 Essential Digital Marketing Insights for New EntrepreneursEddy Paul Thomas, MAOM As an entrepreneur entering today’s marketplace, understanding the realm of digital marketing is critical to your...
Eddy Paul Thomas3 min readDEILeveraging Diversity in Marketing and Communications: A Paradigm Shift to Propel SuccessDiversity has always been a strength of humanity, catalyzing innovation, fostering empathy, and inspiring creativity. Today, more than ever,
Dr. Erica Garcia Thomas4 min readMarketingHow to Win at Creating More Marketing ContentCreating content for your marketing plan can be challenging. Use these creative strategies to generate more content ideas.